Sabri Suby is the founder and CEO of the fastest-growing end-to-end digital marketing business in Australia. In less than five years, Sabri founded his company “King Kong” in his bedroom and has successfully bootstrapped his company, developing a workforce of 54 experts and generating over $14 million in sales. His company has inspired 250,000 organizations in 42 countries and generated more than $400 million in revenue for him and his customers as a digital marketing pioneer. You can easily download the pdf version of this book from our website.
| Book | Sell Like Crazy |
| Author | Sabri Suby |
| Publication | Sabri Suby |
| Language | English |
| Pages | 306 |
Also Download: The Miracle Morning Book Pdf
Summary
If you like selling and marketing, you’ve almost certainly dealt with a difficult-to-please consumer when selling your goods or providing your services. It’s normal to believe that your efficiency, which clearly distinguishes you, ensures that you’ll close sales and do business with new clients. Entering into the sales and trading organization for the first time might be intimidating, and the fast pace can lead to mistakes. The most important thing is to have the best attitude in the world and to develop effective methods that will help you avoid or, in the worst-case scenario, learn to deal with the challenges that come your way without letting them destroy your company.
This book will help you deal with any potential customer complaints about your services, and you’ll have a basic understanding of them. Because getting to know someone is the first step in contacting them, consider what your consumers want and why they could reject you. This will allow you to respond assertively rather than defensively and inefficiently. Furthermore, although an objection may provide us with enough information to improve the product or actively convince the client, our response to the objection and the words of the person who is rejecting but just expressing his most fundamental desires is critical.
Objections have always been and will continue to be a key part of the everyday lives of sellers, and this has been the case since sales became a professional means to generate regular profits; it has always been and will continue to be so; it is part of the work and must be acknowledged as such. It’s tough to imagine a world without sales objections and to believe that such a society would be a wasteful paradise that would produce nothing useful. Every criticism hides an opportunity for the seller to capitalize on. Also, don’t anticipate your customer to voice concerns if he isn’t immediately interested in what you have to offer; this is how most conversations begin.
Although to be fair, the customer is not interested in the items per se, but rather in the benefits that may be obtained from them, this should be the focus of your speech, and you should structure your words to persuade him. Sales are markers of direction; they advise where one should go and how one should only listen intently to one’s custom. Sales serve as directional indications, indicating which way to move. Rather than attempting to define what the product is, focus on articulating what it does and how it helps the client in question; the more thorough you can be, the better.
If we want to be billionaires, we must think and act like them. How do they make money and what do they do for a living? What are the primary obligations that they are responsible for? Many successful people are adamant about not wasting their time on social networking. We all have the same amount of time, yet we stay in our current positions because we lack the desire and motivation to achieve, and we waste time on activities that do not provide us with a good return on Assets or time.
Concentrate our efforts on the 20% of activities that generate 80% of our revenue. We must have at least 20% revenue-generating operations in whichever location we are in. Audit our time and allocate the non-productive duties that remain. We must be able to distinguish the difference between being busy and being productive at all times!
Don’t mistake our responsibility as owners for just sitting back, relaxing, and watching. It is solely our job to sell. It is the most important job on the planet! It is not possible to sell. It is an obligation, not a choice.
Nobody is interested in you, your product, your objective, or the name of your firm. People are only concerned with themselves, thus your pitch should focus on how you can help the clients. Concentrate on how you can aid them. Concentrate on resolving people’s problems, and sales will follow. Make it a point to provide them with a compelling incentive to purchase. Reasons and benefits are the names of the reason. Things that are beneficial, simple, and practical have a huge selling market.
The whole book can be summarized in the following points
Phase 1: Recognize and Identify Your Ideal Buyer
Clients that want constant feeding are the worst. You may create an offer that only your ideal customer would understand if you know their age, frustrations, loves, dislikes, and where they hang out.
Phase 2: Create the greatest bait for your potential customer in
It is, without a doubt, bait. As marketers, we use bait daily Sabri not only has a fantastic website with an “about me” page, but he also recommends bait that exceeds expectations.
phase 3: Gathering Contact Information and Capturing Leads
You’ll learn how to tell the difference between commercial and non-commercial emails, as well as how well-crafted ‘friend to friend’ emails lead to higher open rates.
Phase 4. The Godfather Strategy
If you’re looking for a unique way to express yourself If you’re seeking a unique method to express yourself, here is the place to be. This is the most profitable method, and all it takes is making an offer that prospects can’t refuse. Read this chapter if you just have a few minutes; everything else is a bonus.
Phase 5:transportation.
Spends $1 and receives a two-dollar reward. It’s a fantastic strategy, but it requires continuous development and the occasional annoyance of uninterested prospects. For years, on the other hand, The author has been producing warm leads throughout my whole portfolio of websites. For many people, organic advertising takes time to get traction, and in today’s world of “I need results now,” PPC is sometimes a better option if you can afford it.
Phase 5: The Magic Lantern Technique
This is one of those chapters when there is just too much to say. It focuses on user experience, substance, and more things to reduce your prospect’s doubt.
Phase 6: Sales Conversion
The majority of people are unconcerned with conversion rates. For example, I recently hired an agency to handle this for me since I’m a jerk. We can only master one or two major responsibilities in life; the rest should be delegated to others. In this chapter, all you have to do is focus on converting consumers while also deleting them from your pipeline. After all, even if a client has the financial means to convert right now, marketing the incorrect product to the incorrect customer would only cause problems.
